In an Op-Ed in today’s New York Times, Goldman Sachs executive Greg Smith issued a damning resignation letter, in which he says the firm’s culture has deteriorated in his 12 years with the company. The problem, he writes, is that the firm cares more about making money and less about taking care of the customer. […]
5 crisis PR lessons from the Goldman Sachs resignation letter Read More »
Inside Communications Radio with Mike Bako invited Frannie Mormonstein and Jenny Frank from Spectrum. In this segment, they discussed their article on PR Daily, which concentrated on pitching reporters. They compared pitching reports to being on a date, explaining what reporters expect out of a pitch and which qualities are best to present. They also
Inside Communications Radio With Mike Bako: Frannie and Jenny Read More »
Mike Bako was joined by Gursharn Kandola in the latest installment of Inside Communications Radio. She discussed her article at Social Media Today “How Do You Use Pinterest?” about Pinterest. The interview included her interest in the site, the difference in Pinterest from other social media sites. She explained how its cult following is becoming
Inside Communications Radio with Mike Bako: Gursharn Kandola Read More »
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