All of my clients are different in that they all have different messages and styles they want to communicate through the media. And yet everyone is the same. It doesn’t matter if my client is a President of a country, a US Senator, a Prime minister, a CEO, a billionaire fund manager, a professional athlete […]
What are the 4 specific things you want to accomplish in every media interview? Read More »
Why settle for just one interview on one subject if you can get two or three in one sitting? Anytime I do one interview I pitch the reporter at the very end to see if there is interest in doing another interview on related but different topics. So if I reporter has interviewed me on
Milking the interview for more Read More »
Ohio State Football head coach, Urban Meyer made the bold move today of banning the social media site, Twitter, for the OSU Football team. By “bold,” I mean idiotic, overreaching, nonsensical and draconian—same difference right? It is not unusual for a new head coach to impose new rules onto a program as he takes over,
Urban Meyer Shows Lack of Leadership by Banning Ohio State Players from Twitter Read More »
Sarah Personette, Director of Global Agency Relations at Facebook gives a keynote speech on how brands can use Facebook to reach out to their costumers and market to them.
How Can Brands Use Facebook To Reach Out To Their Costumers? Read More »
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