Media Training Worldwide

Happy 30th Anniversary MTV. Drake Shows You Are No Longer Needed!

This week MTV is celebrating its 30th anniversary. A lot has changed over the last 30 years.

MTV used to be the only game in town but now with the advent of social media and personal blogs musicians can bypass major media outlets to release new records or singles directly to their audience.

Drake’s new album will not be ready until October but he is communicating directly with his core audience and releasing a single early on his personal blog.

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