SOURCE: Ad Age
This week Turner Broadcasting will be out selling Conan O’Brien with a new pitch: Forget the TV ratings, look at his online popularity.
It’s a natural angle, considering the intensifying scrutiny around the weakened TV ratings-and the “make-goods” that have come with them-for Mr. O’Brien’s late-night “Conan” show on TBS.
I’d venture that this acrtlie has saved me more time than any other.
This article is a home run, pure and smpile!