Inside Communications with Mike Bako: Lynn Minges Lynn Minges discusses the techniques that the state of North Carolina employed to get the word out to the public and the media during the Hurricane Irene crisis.
SOURCE: Yahoo.com In a letter posted on the Netflix Web site late Sunday night, the company’s chief executive, Reed Hastings, apologized for the way he handled recent changes in pricing and subscription services, which were announced this past summer and have since caused Netflix customers to walk away in droves. “I messed up,” Mr. Hastings
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Tiger Shows Up Late While Others TalkRealClearSportsTiger talks Wednesday, his official media interview in this prelude to the 93rd PGA Championship, which starts Thursday at Atlanta Athletic Club. Don't expect revelations. The question is what we …
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Action movies always outsell foreign art films in which people just sit around and talk. All good storytellers (a.k.a. journalists) want to weave action into their tales. So when you are being interviewed, you enhance your chances of being quoted when you use bold, action-oriented words. Here are some examples: destroy, decimated, ripped off, soared,
Use Bold, Action-Oriented Words -Media Training Read More »
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