TJ Walker

Encyclopaedia Britannica stops printing, goes digital

The Chicago-based publisher said 2010 edition will be its last one in print. In a series of blog posts on the Encyclopaedia Britannica website, editors and executives remained optimistic about the decision. “Today is a commemoratory moment at Britannica,” wrote Jorge Cauz, president of Encyclopaedia Britannica, Inc. “We are energized by the fact that our […]

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DO YOU HAVE THE PERSONALITY CHARACTERISTIC TO MAKE IT ON YOUR OWN, I.E. BEING A SELF-STARTER, BEING WILLING TO FAIL, AND BEING ABLE TO WORK IN A NON-STRUCTURED ENVIRONMENT? PHDS WITH STRAIGHT A’S OFTEN CAN’T HACK THIS.

BY TJ Walker   For starters, you have to have a passion for a particular subject or niche AND you have to have a passion for telling the world about it—one without the other doesn’t work. For example, you can have a true passion for collecting Indian head pennies; you might even do it 14

DO YOU HAVE THE PERSONALITY CHARACTERISTIC TO MAKE IT ON YOUR OWN, I.E. BEING A SELF-STARTER, BEING WILLING TO FAIL, AND BEING ABLE TO WORK IN A NON-STRUCTURED ENVIRONMENT? PHDS WITH STRAIGHT A’S OFTEN CAN’T HACK THIS. Read More »

5 crisis PR lessons from the Goldman Sachs resignation letter

In an Op-Ed in today’s New York Times, Goldman Sachs executive Greg Smith issued a damning resignation letter, in which he says the firm’s culture has deteriorated in his 12 years with the company. The problem, he writes, is that the firm cares more about making money and less about taking care of the customer.

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The Good Enough and the Foolproof. Recommended reading for boosting your presentation IQ

REVIEW of TJ Walker’s Secret To Foolproof Presentations: Claudette Lugano Professionally Speaking The Good Enough and the Foolproof Recommended reading for boosting your presentation IQ Recently, a client expressed anxiety about presenting. She said she always over-prepared, obsessing for weeks in advance, losing sleep and repeatedly rehashing what she wanted to say and do. I

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