Media Training Worldwide

Google Wrapping Up Deals To Launch 25+ Pro-Produced YouTube Channels For January

SOURCE: Deadline.com

Google hopes that the slick productions will open doors on Madison Avenue where many major advertisers still turn their backs on YouTube’s user-generated content. If the financial model works, then Google could launch countless channels to make it the destination of choice for people who want to explore passions or interests that are too specialized for mass media including broadcast and cable TV.

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