Apple Inc.’s decision to pay shareholders a quarterly dividend marks more than a change in the company’s philosophy about its cash—it also underlines a subtler shift in how Chief Executive Tim Cook is communicating with shareholders. Under company co-founder Steve Jobs, Apple insisted on building up its cash and rarely solicited input from large shareholders….
As Cash Move Shows, Apple CEO Goes His Own Way Read More »
BY TJ Walker This is a delicate matter that brings to mind the cliché “One man’s trash is another one’s treasure.” No one can predict with 100% accuracy what will be interesting and important to millions of people 5 years from now (or even five weeks from now). For example, the first time I
HOW TO KNOW IF YOUR NICHE IS REAL VERSUS B.S. Read More »
Fighting for more content dollars? You just got some ammunition, thanks to a Nielsen report. Branded websites are trusted more than TV ads, banner ads, text ads, online video ads, and ads on social networks, according to Nielsen’s Digital Consumer Report (pdf). Of those surveyed, 52 percent trust content they find through branded websites, compared
Report: Consumers trust branded websites more than ads Read More »
Inside Communications Radio program welcomed Steve Olenski to discuss the world of Twitter and professional sports. With a recent spike in interest and use of Twitter in games and off the field, Steve discussed its impact on the sports and fans. Steve, who writes his own blog, also expands on the future of Social Media
Tweetover: How the world of Sports is being Infiltrated by Social Media Read More »
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