Absolutes Are Absolutely Quote Worthy – Media Training
Journalists eat up quotes like these from politicians. Absolute phrases are attractive to reporters because they add drama to the story and make a key point more memorable.
Journalists eat up quotes like these from politicians. Absolute phrases are attractive to reporters because they add drama to the story and make a key point more memorable.
Britain’s Labor Part leader Ed Miliband could not have produced a worse example of someone staying on their message points if they tried in his recent BBC interview. We tell our clients to develop three message points and stick with them throughout the interview. Pepper in sound bites to make your answers more quotable and …
How NOT To Stay On Your Message Points During A Media Interview Read More »
Open With A Short Answer To A Specific Question Pick One Of Many Questions Eyes On Message Points Never Repeat Negative Words Or Assumptions Move To Message Points Eliminate Complexity Delete Database Of Knowledge I Don’t Know Always Hold Up Questions To Light Rewrite Questions To Suit You Aim For All Three Message Points Positive …
Answering Media Questions: Open Media Rap -Media Training Read More »
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