We teach you how to speak effectively to live audiences and to the news media. Whether you are giving a presentation or holding a press conference during a crisis, we help you look your best, create memorable stories and sound bites and deliver winning messages.
Media Training for Senior Managers
Are you looking for media training for senior managers in your organization?
At Media Training Worldwide, we conduct media training workshops, seminars and coaching sessions for senior managers around the globe. These days, a major part of every senior manager's responsibilities includes having to speak to the news media. This may or may not involve going on CNBC, but it likely does include having to speak to influential bloggers and trade reporters over the phone. Careers are sometimes made and destroyed by good and bad interviews.
At Media Training Worldwide, we train senior managers on how to develop the following four skills:
1. How to look confident, authoritative and relaxed anytime they are in front of the news media, especially if a video camera is present.
2. How to create and shape a compelling media message. This message must be no more than 3 points and be able to be delivered in 30 seconds.
3. How to answer questions from the media.
4. How to package messages with sound bites and then deliver those sound bites in the interview.
Senior managers must take a bottom line approach to all of their business activities. And when it comes to speaking to the news media, the bottom line is about getting the exact quotes on the exact messages you wanted in the final story--nothing less. That's what our trainers can help your senior managers accomplish.
If you would like to discuss the specific media training needs of your senior manager, then please call TJ Walker at Media Training Worldwide 212.764.4955.
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