media coaching - television interview training

Media Training | presentation skill training | media interview training
media coaching | interview coaching | reputation management

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Media Training Worldwide provides more media and presentation training workshops and seminars (54 separate courses) than any other company in the world. Media Training Worldwide also publishes more than 100 media and presentation training books, DVDs, CDs, and other information products and is the premier presentation/media training publisher in the world.

At Media Training Worldwide, we specialize in media, presentation, public speaking and speech training, as well as executive coaching, to enhance verbal and non-verbal communication skills for media interview, presentations and public speaking. We provide two-day, one-day, half-day, teleseminar and showcase media and presentation training programs to fit any budget or timeframe. We will bring our video equipment and workshops directly to you, anywhere in the world. Many clients prefer to train in our New York City-Times Square based TV and Presentation training studio, which features satellite TV interview backdrops, TelePrompTers, lecterns, large TV monitors, talk show sets, PowerPoint projectors, screens, board room settings, and even virtual reality audiences! We can simulate any media or presentation situation you may encounter.

At Media Training Worldwide we specialize exclusively in media training, presentation training and public speaking training/coaching. That’s all we do. We eat, think and sleep media training and presentation coaching. The result? We provide the highest level of service to you and guarantee that your communication skills will improve dramatically because you will be using the most innovative training and learning techniques and technologies available.

MediaTraining

The only way to master the media is by DOING. In this one-on-one session, you will spend most of your time on camera, or watching yourself on videotape. The camera doesn’t lie. You will learn how to look your best on TV. You will be in the hot seat, the lights will be shining in your eyes, and the microphone will be stuck in your face. Although not always relaxing, this course is never boring and is sure to turn you into a media pro, ready for any type of media situation.
Length: Half Day, Full Day, 48-Hour Boot Camp
We will teach you how to:

Develop a message
Establish ground rules for interviews

Bridge to message points
Look good on TV

Control your message
Improve body language

Answer questions
Use Teleprompters, earpieces, and

Identify-Loaded questions
Microphones

Handle hostile interviews
Improve wardrobe

Crisis communications
Use makeup

Artful repetition

Speak straight into the camera for satellite interviews

Be persuasive
Get more out of rehearsal

Reduce nervousness
Build a media strategy

Create sound bites
Deal with producers

We will help you prepare for any of the following media settings:

Live TV
Ambush interviews

TV talk shows
Celebrity appearances

In-studio interviews
Newspaper interviews

Live Radio
Editorial board meetings

Radio Talk shows
Internet interviews

Edited news programs
Training videos

Telephone interviews
Infomercials

Press conferences
Book tours

Spokesperson training

Speech/Presentation Training

Personal Speech Coaching

One on One Training

Length: Half Day, Full Day, 48-Hour Boot Camp

Your speech will be videotaped, reviewed by you, with instant feedback from your instructor.

“Media Training Worldwide is flat out better than any other presentation training firm we have ever used. They get better results in one day of training than other training companies do in 2 day seminars. The bottom line is that Media Training Worldwide changes our executives for the better; when they leave a Media Training Worldwide workshop they speak with much more confidence and passion. TJ Walker has made radical and permanent positive transformations with many of our employees. I can’t imagine using any other presentation training firm.”

Jim Miller, Amerada Hess

You Will Learn To:

• Reduce nervousness
• Develop stories/vignettes
• Create dialogue
• Be persuasive
• Develop deeper eye contact
• Improve body language
• Connect with the audience
• Improve voice control
• Create star persona
• Develop a strong opening
• Handle questions and answers
• Deliver PowerPoint presentations
• Use visuals
• Rehearse speeches
• Improve body language
• Create a long term improvement plan

You Will Prepare For:
• Speaking to large audiences
• One-on-one presentations
• The board room pitch
• Panel discussions
• IPOs
• Road shows
• Industry conferences
• Investor & analyst presentations
• Annual meetings
• Sales presentations
• Depositions
• Trials
• Regulatory hearings
• Legislative hearings
• Expert testimony
• Franchisee and dealer meetings
• Job interviews
• Product Announcements

12-Step Client Communication Skills Improvement Plan

1. Needs Assessment. Trainee receives extensive questionnaire to assess needs, skill levels, experiences and special requirements.

2. Quote Doctor Diagnostic ™. Trainee provides recent media articles where he/she has been quoted. Trainee receives exact analysis of quotes using A Beach Pro(tm) analysis.

3. Training Book. Trainee receives text of "1001 Ways to Wow the Media and Speaking Audiences."

4. Training Video. Trainee receives 10-minute video "TV Basics" (How to prepare for TV interviews)

5. Training Audio. Trainee receives 10-minute audio "Controlling Your Message" (How to control an interview)

6. Quote Controller ™ Software. This program walks the trainee through how to prepare, in a precise way, for any interview. To be used in the training session as well as actual interviews.

7. Conference Call Prep. Trainee speaks with trainer several days before the training session to go over last minute details and preparation.

8. In-Person Video Training Session. Intensive one-on-one video taped exercises and critiques.

Post-Training follow-up

9. Newsletter. Twice-a-month email newsletter giving 10 quick tips on how to improve communication skills.

10. Monthly Training Video/Audio. For a one-year period, the trainee receives a new presentation skills video or audio every month.

11. Online Training School. Trainee has access to a client-only media training web site featuring audio lectures and homework exercises on everything from handling talk radio interviews to satellite interviews.

12. IQommunicate ™ Analysis. 30-90 days after the in-person training session, the trainee provides Media Training Worldwide with a video or audiotape of a recent media or speaking appearance. Trainee receives a 25-point quantitative and qualitative analysis of the performance.

IQommunicate ™

IQommunicate™ is a scientific analysis of your media and speaking skills. No longer do you have to make do with general comments like "you were pretty good" after an appearance on a TV news program. Using the IQommunicate™ format, Media Training Worldwide will rate your performance in 25 separate categories…everything from your voice and body language, to your appearance and message control. This report will rate you qualitatively and quantitatively on a
ten-point measuring scale resulting in an exact prescription for you to enhance your performance.
Just send Media Training Worldwide your video tapes (audiotapes, if you have no video), and we will send you your IQommunicate™ evaluation.

QuoteDoctor Diagnostic™

The QuoteDoctor Diagnostic™ began as a monthly column in Investor Relations Magazine written by TJ Walker. Each column would dissect the best and worst quotes of the month by leading corporate CEOs in the Wall Street Journal and New York Times. Using a proprietary analysis, Walker would explain in clinical detail exactly why the executive’s statements were quoted.

Now, the QuoteDoctor Diagnostic™ is also available to clients and friends of Media Training Worldwide. Simply fax or email news articles that contain your quotes to sharon@mediatrainingworldwide.com or 813-655-3383 to receive a precise diagnosis of your news media quotes.

Quote Controller ™

We have just updated our software tool that helps our clients have greater control over their message, quotes and sound bites when dealing with the media. Media Training Worldwide's Quote Controller™ software is designed for people who want a clearer, simpler and more focused way to prepare for interviews. The program guides you through the process of narrowing your message point down to three points, creating a couple of sound bites for each message point, and ending up with a single page that can be printed and used as the final preparation for interviews.

Our Most Popular
One on One Sessions

“Prepare for the Media Major Leagues”

Client will learn how to communicate a message on TV, look and sound his/her best, be confident, and speak in sound bites. Client will be videotaped and critiqued. Full or half- day training. NYC TV studio or on location. Training video, audio and book provided.

“Speaker Pro”
Client will learn how to craft and deliver a memorable speech or presentation to any audience. How to connect with an audience, convey confidence and create strong eye contact. Client will be videotaped and critiqued. Full or half- day training. NYC TV studio or on location. Training video, audio and book provided.

“And You Can Quote Me on That”

Client will learn how to turn any message point into a sizzling quote for newspapers, magazines and trade press, plus sound bites for radio and TV. Client will be videotaped and critiqued. Full or half- day training. NYC TV studio or on location. Training video, audio and book provided.

Seminars Workshops and Lectures

Small Group Seminars and Workshops (2-15 people)

The following programs are conducted either on location or in our New York Training Studio. Half-Day sessions available in New York Studio Only. Within the Training Session participants are repeatedly videotaped and critiqued throughout the session
Training videos, audios, software and book provided.

Media Courses

Subject—Beginning media training
“Intro to the World of Media"
A beginner’s course on how to control your message and image to the media

Subject—Advanced Media training
“Prepare for the Media Major Leagues"
An advanced course for intermediate and advanced level spokespersons and experts.

Subject— A-Z Media Training
2-Day Session “Media Training from A-Z"
(Comprehensive 2-day training covering all aspects of TV, radio and print interviews)

Subject—How to be on message and quotable for the print press
"And You Can Quote Me On That!"
How to get the exact quotes you want in any print or trade publication

Subject—Media training for TV
"Lights, Camera, Act Natural!"
How to control your message, look and sound your best for any TV interview

Subject—Media training for authors and experts
"ExperTV"
How authors and experts can maximize every TV, radio and print media opportunity

Subject—Handling a media crisis
“Life Raft” - Staying afloat in a Sea of Media Crises
How to handle a media crisis

Subject—Financially oriented media training
"Wall Street Mavens"
How CEOs, CFOs and other money experts can master the financial media

Subject—Training trainers and other people who help clients and colleagues prepare for interviews.
"Become a Media Training Skills Tutor, Coach or Advisor"

Presentation/Speaking Courses

Subject—Beginner-level speaking and presenting course
"Presenting 101"
Beginner-level speaking and presenting course

Subject—Intermediate and advanced public speaking
"SpeakerPro"
Intermediate and advanced level speaker improvement workshop for experienced speakers wishing to get to the next level

Subject— Comprehensive 2-day course covering all aspects of advanced speaking and presenting
"Present Pro™ Master Speaker"

Subject—Conquering fear of public speaking
"FEAR!!!"
A beginner’s course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations.

Subject—How to give presentations of a technical nature
"Tech Talk"
How engineers, technical experts and other detail oriented experts can liven up their presentations

Subject—Financial Presentations
"Money Talk"
How CFO’s, accountants and other financial experts can improve number-driven presentations

Subject—Presentation training for business executives from publicly-traded companies
"ExecuSpeak -- Advanced Speaking for Senior Executives"
For top executives

Subject—How to give better sales presentations
"Ka-Ching” $ales $peak
How marketers can improve their sales presentations to increase dollars, contracts and clients

Subject—Comprehensive 2-day course of PowerPoint Presentations
"PowerPoint Passion"
A 2-day course transforming boring everyday PowerPoint presentations/speakers into riveting communicators

Subject—Training trainers and other people who help clients and colleagues prepare for speeches.
"Become a Presentation Training Skills Tutor, Coach or Advisor"

Media and Presentation Courses

Subject—Comprehensive course teaching all basics of media and speaking communication
"The Master Communicator"
2-Day course teaching all fundamentals of media and speaking communication

Large Groups (16-1000plus)

The Media and (your industry) Today

Analysis and perspective on media trends affecting the economy and your industry by a media insider. Keynote address (20-50 minutes) On location. Training video, audio and book provided.

How the Media REALLY Work

A behind the scenes look at how big stories are shaped by the media. 20-90 minutes. On location. Training video, audio and book provided.

10 Tips for Conquering the Media
Practical tips on how you can affect the news coverage in your industry. 20-90 minutes. On location. Training video, audio and book provided.

Latest Audio Books by TJ Walker

“Quote Master – How to Ace Any Print Media Interview”
Preparing for Your Next Television Appearance

“Catapulting to the Best-Seller List – One Talk Show at a Time”
Part of the Master Communicator Series

Latest Training Videos by TJ Walker

It’s Showtime!
Preparing for Your Next Television Appearance

What to Say to the Media
Tools for Creating Your Media Message

Mastering Media Q&A
Tools for Responding to Journalists Questions while Getting your Message Across

Sizzling Sound Bites
Getting the Media to Use Your Quotes Every Time

Ah, Um, Err, You Know…
Top Ten Speaking Blunders and Their Cures

Presentation Cornerstones
Foundation for a Successful Presentation

Not for Bedtime Stories
Making Your Presentations Come Alive Through Story Telling

Blow Them Away!
Successful PowerPoint Techniques

Captivating Web Casts
How You Can Look, Sound & Communicate Your Best on the Web

Space Age Interviews
How to Ace Your Next Satellite TV Interview

Talking Points

The Basic Building Block of Every Good Presentation and Media Interview

“I don’t want to seem canned by using a script. I’d rather be spontaneous and just ‘wing it’.” Former high paid executive

Nothing could be more foolish than “winging it” through an interview or speech. Presenters who seem the most “spontaneous” (think Robin Williams) actually rehearse each line hundreds of times in advance of any talk show appearance. Fortunately, for business communicators, it is not essential to memorize a script or to regurgitate facts in sequential order. The important thing is to go into any interview or speaking opportunity with a clear idea of a simple, three-part message (talking points) that can be summed up in 30 seconds that you want your audience or the readers, viewers or listeners to remember after you have stopped talking.

Talking points are as essential to you as a presenter as a road map is to a driver. If you go into an interview without an agenda, your talking points, then you are simply reacting to the question and issues brought up by the reporter. You might show your knowledge and be helpful to the reporter, but how have you helped your business? Skilled business communicators learn how to answer reporter’s questions (not dodge them) AND bridge back to their message points throughout an interview. Memorable business speakers start by asking themselves “how would someone in my audience describe my 20 minute presentation in thirty seconds tomorrow around the water cooler to someone who couldn’t attend my presentation?”

TOP 5 Media Tips
When preparing for media interviews.

1. Internalize your talking points.
2. Simplify, avoid complexity whenever possible.
3. Frame your messages in a positive way; never be defensive.
4. Answer questions briefly, then bridge back to your talking points.
5. Don’t “guess.” Say, “I don’t know, but I will find out for you.”

TOP 5 Presentation Tips
When preparing for presentation opportunities.

1. Have just a few basic themes you wish to communicate.
2. Abstractions are your enemy as a speaker. (Give visual examples.)
3. The fewer facts and figures you use the better.
4. Demonstrate each important point with a story featuring real examples and dialogues from clients, customers and colleagues.
5. Have all your stories focus on your talking points.
A cross section of our Client List

• The Hartford (NYSE: HIG)
• Charles Schwab (NYSE:SCH)
• Amerada Hess (NYSE: AHC)
• Bank Of America (NYSE: BAC)
• All State Insurance
• UCLA
• Unilever (NYSE: UL)
• Hecla Mining
• EMC (NYSE:EMC)
• Goldman Sachs (NYSE:GS)
• Hovensa – St. Croix
• RLI Corp. (NYSE: RLI)
• Rowan (NYSE: NDC)
• NBTY, Inc. (Nasdaq: NBTY)
• Maritrans
• Ratheon
• Edison Schools (NYSE: EDSN)
• ProAct Technologies
• Quest (NYSE: QSFT)
• TransAct Technologies
(Nasdaq: TACT)
• American Science and Engineering (AMEX: ASE)
• Summit Technology
• Transclick
• Serious USA
• General Accounting Office
• Vanderbilt University
• U. S. Army
• National Park Service
• U. S. Department of the Interior
• Ronald McDonald House
• Ernst and Young
• Measurements & Data
• Ivy MacKenzie Funds
• Thornburg Fund
• Third Avenue Funds
• Asset Control Systems Inc.
• Arthur Andersen
• PR Week
• American Banker/Thomson
• McGraw-Hill
• Medical Electronics
• Kenamea
• Kwiat
• Gartner Group
• US Trust

REFERENCES FROM OUR CLIENTS

"My name is Michael Gallant and I am the director of public relations for EMC Corporation. We were fortunate to have TJ Walker in for a day of public relations and media training and I can tell you his approach was superb. He was able to help my entire team operate more efficiently (and) maximize their message penetration to their audience. I can tell you his pace was incredible, he was extremely articulate and he got the whole group involved. We really enjoyed the day."
Michael Gallant, Director of Public Relations for EMC

“I put the skills learned in your seminar to excellent use. I was told by the producer that it was refreshing to work with someone who was comfortable in front of the camera and could get their message points out. So, kudos to you for training me! It was a wonderful experience. “ Roxanne Moster, UCLA

“I recently had an occasion to address a TV crew concerning the sale of our business being announced. I prepared my "three key points" and kept stating them repeatedly. I did several seconds of air time but was edited to only one key point. When the interview was completed the news reporter commented "you have done this before". Actually I had not, but the Worldwide Media training I received in Chicago really worked. Thanks for giving me the "how to do" and confidence.” Bill Stricklen, Human Resources Manager, Akzo Nobel Functional Chemicals LLC

"I was particularly pleased with the way Media Training Worldwide customized my training session. They previewed and critiqued my videos and the trainer covered many topics never addressed for me in previous training sessions with other companies."
Bonnie Taub-Dix, MA,RD,CDN, Media Representative, New York State Dietetic Association

"I spent two sessions with TJ, prior to beginning my book tour. The difference is amazing. I have never again used a card or notes or hidden behind a lectern. It’s as if TJ freed me to engage an audience with my entire personality…telling stories, getting to key points and really making an impact. Since then, I have given dozens of speeches and am now invited frequently for keynotes."
Mary Lou Quinlin, Author & Founder of Just Ask a Woman

TJ Walker Bio
President and Founder

TJ (Timothy John) Walker is a media trainer and presentation coach who specializes in helping senior officers of public corporations become better communicators. He began media training in 1984 and has since trained top executives with Charles Schwab, EMC, Ernst and Young, Goldman Sachs, RLI Corp., Summit Technology, NBTY, Inc., TransAct Technologies, and American Science and Engineering. Although he specializes in training corporate officials, Walker has trained everyone from, Miss Universe 2002, to the US Auditor General, to the US Army 2002 Gold Medal Chefs Team, to members of the Osmond family and the star of the "Attack of the Killer Tomatoes" movies.

A communications industry leader, Walker, as executive producer/reporter for the PR Radio TV Network (prradiotvnetwork.com), has interviewed more than 500 hundred public relations and investor relations professionals regarding industry trends and issues. A media columnist, Walker writes "The Quote Doctor" column each month for Investor Relations Magazine, the number one trade publication for the investor relations industry.

As a media/presentation coach, Walker has extensive experience in every medium. Walker has been a guest or host on more than 2000 radio/TV news/talk programs
Out of 40,000 media training web sites/pages listed in Yahoo, TJ Walker Media is the number one ranked American media training web site.

TV
Walker has been seen frequently on MSNBC, Fox News Channel, and Court TV as a media/political analyst. He is a former talk show host for the Regional News Network, Florida Public Television and was the producer/host of the syndicated "Walker Roundup." He has also appeared on the "Montel Williams Show," Day and Date and NY1

Radio
Walker has hosted news talk programs on WEVD in New York. For several years, Walker's media commentary was heard worldwide each week on the Voice of America Radio Network. He has also been a commentator on the Pacifica Radio Network. Walker has appeared on National Public Radio, NBC Radio, and WABC. He has hosted his own programs on the following broadcast networks: Independent Broadcasters Network, Sun Radio Network, and Peoples Radio Network. Walker has also hosted regular talk programs on WSBH in Miami, FL and on WTAL in Tallahassee, FL. Walker has been a guest on hundreds of talk radio stations throughout America and has been heard frequently on such top-rated programs as Mutual's "Jim Bohanon Show."

Print
Walker's writings and columns have appeared in the New York Times, Charlotte Observer, Gainesville Sun, Florida Times Union, and Campaigns and Elections. As a spokesperson, Walker has been quoted or profiled in the New York Times, Newsday, Ms., Miami Herald, PR Week, and Editor and Publisher. He is a regular monthly columnist for Investor Relations Magazine.
Internet
Walker writes a widely read Internet column based at Mediatrainingworldwide.com. He has provided content to Voxcap.com, Intellectualcapital.com, Mediachannel.org, American Politics Journal and numerous other web sites.

Books
Walker is the author of dozens of books, videos and audios on media and presentation training including "1001 Ways to Wow the Media and Speaking Audiences."

Documentaries
Walker was the producer/director for "The Boiler Room Operators" and "Conquering Television."
Formerly, Walker worked for Congress and as the Director of Communications for the Florida Department of Banking and Finance. He was a merit scholar at Duke University and was graduated magna cum laude. Walker is an Eagle Scout. He was raised in North Carolina and resides in New York City.

Emily Donahoe
Senior Consultant and Trainer

Emily Donahoe, senior consultant and trainer at Media Training Worldwide, has ten years of presentation and national media experience (television, radio and print media). Ms. Donahoe is one of the leading presentation/media coaches in the United States. She has trained CEOs, executives, authors, government officials, physicians, and public relations directors to be better communicators. Ms. Donahoe holds an MFA from the University of California, San Diego and a
BA from Vassar College in psychology and drama.

Rosemary A. Sheffield
Customer Relations Director, TeleSeminar Instructor

Teleseminar Instructor, Rosemary Sheffield, is Director of Customer Relations and Producer of Media Training Worldwide’s Power Point Slide-Show Program. A knowledgeable instructor, she brings 10 years experience in training course development and presentation instruction with GTE (Verizon) to her Teleseminars.

Sheffield hails from Midwest Bible College in Bloomington, Illinois. She also has a extensive background in Managerial Courses, Technology Related Training, Written and Oral Communications, Procedural & Process Development, and Facilitation.

Sample Bi-Monthly Newsletter

Media-Presentation Tips Info from Media Training Worldwide January 20, 2004

By TJ Walker

ALL NEW-Media and Presentation Training Video
http://click.email-publisher.com/maabRKraa3Hlra7mvT5b/

Contents:

1. Presentation tips

2. TV Media Tips

3. Crisis Tips

Speaking/Presentation Tips

1. Don't eat a big meal before speaking;it will make you sleepy.

2. Don't eat sugary deserts before speaking; they will thicken your saliva.

3. If you repeat yourself in an interesting way constantly using different examples, facts and anecdotes, no one will ever accuse you of repeating yourself too often.

4. There is nothing virtuous about "thinking on your feet" when used as an excuse not to prepare in advance.

TV/Media Tips

5. Don't wear black clothing on TV. Black is too harsh and can suck up all the light.

6. Return reporter's phone calls within 30 seconds. That doesn't mean you have to give the interview right away, but you need to let the reporter know you are available and will get back within the deadline, even if that deadline is in 5 minutes.

7. If you prepare your sound bites in advance, all of your interviews will be done faster and you will have a net savings of time.

8. If you do or wear anything distracting on TV, people will remember that and nothing you say.

Crisis Communications Tips

9. Never forget that you know much more about your business than any reporter does.

10. Beware the inclination of not talking about a crisis; you'll only make matters worse.
***
Presentation Training workshop
http://click.email-publisher.com/maabRKraa3Hlsa7mvT5b/

Media Training Workshop
http://click.email-publisher.com/maabRKraa3Hlta7mvT5b/

Full Media and Presentation Training Workshop Listing
http://click.email-publisher.com/maabRKraa3Hlua7mvT5b/

Teleseminar/Webinar Course Listing
http://click.email-publisher.com/maabRKraa3Hlva7mvT5b/

Showcase listing
http://click.email-publisher.com/maabRKraa3Hlwa7mvT5b/

Product Packages-A Best Buy
http://click.email-publisher.com/maabRKraa3Hlxa7mvT5b/

Upcoming Cocktail/DVD Launch Parties at Media Training Worldwide-No Cost
http://click.email-publisher.com/maabRKraa3Hlya7mvT5b/

Media Training Worldwide
110 West 40th Street
Suite 203
New York, NY 10018 www.mediatrainingworldwide.com
212-764-4955

To subscribe to this newsletter, please email Info@mediatrainingworldwide.com

FREQUENTLY ASKED QUESTIONS

What do you do?
We help executives become better communicators for media and speaking opportunities. We find out our clients' needs, create a specific series of videotaped exercises and simulated TV/media interview or speaking situations and then practice, practice, practice.

What is your approach to media training?
Our approach is to treat each person based on his or her needs, and not use some cookie cutter format workshop. (We ask that all clients fill out an extensive needs assessment to help us better prepare for the training session.) Every training session is unique to the person or persons trained. The one constant in every training session is that the client spends a great deal of time in front of the camera being recorded during interview situations, and then watching the performances on instant playback with critiques.

What is unique about your approach?
Media Training Worldwide believes that the best way to learn how to be a better communicator in the media or to speaking audiences is through experience--by performing in front of a video camera and then watching oneself on a screen and receiving personalized critiques. HOWEVER, we do not believe anyone can become a great communicator after a one or two day training session anymore than one can become an excellent writer or jazz musician after a one day course. That is why we have created an entire continuing education process to help our trainees improve their presentation skills on a regular basis. We start by asking every trainee to fill out a lengthy and detailed needs assessment. This helps us prepare better for the actual training session, but it also encourages the trainee to begin serious thought about his or her own speaking needs and improvement goals.
Next, we provide every trainee with our book, "1001 Ways to Wow the Media and Speaking Audiences." Many trainees feel their knowledge retention rate is much higher after their training session, if they have been exposed to many of the training principles in advance. Next, each trainee is sent one or more presentation training videos and audios to review in preparation for the training session. Thirty days before the live training session is to take place, trainees are given special access to the MEDIA TRAINING WORLDWIDE online media training school. On this clients'- only site, trainees can listen to nearly two dozen audio lectures on such topics as how to create sound bites and stick to a message.
Then, the actual training day takes place at your location or at the Media Training Worldwide Broadcast Center in New York. With most presentation trainers, that is where the training ends. We believe that, while live, in-person video training is THE MOST important step, it is still only one step in the improvement process. That is why every trainee is given a free media/presentation tips newsletter, filled with helpful reminders, every two weeks for three years. Additionally, trainees will have access to the client online media school for one year.
Example of how this would be useful. A trainee spent most of the live training session preparing for a CNBC TV interview the next day. Two months later the trainee may have a radio interview. At that time, the trainee would be able to access the online training school and listen to the specific tutorial on talk radio.
Finally, every client receives a new media/presentation instructional video once a month AT NO EXTRA CHARGE for one year. The videos include such topics as how to give better interviews over the telephone and how to improve PowerPoint presentations.

All of these additional products and services are included in the same base price for the full-day, half-day or two day training session. There are no extra charges. (None of these products, services or access to the online school are available for purchase or sale; they can only be utilized in conjunction with the live training sessions.)

What if I'm in a big hurry? Can I schedule a training session for tomorrow without dealing with all of the other audios, videos, etc?

Yes, providing we have a trainer available. Every effort will be made to meet last minute or crisis situation needs.

What skills can you teach in your media training?
Developing a message, Bridging to message points, Controlling your message, Answering questions, Identifying loaded questions, Handling hostile interviews, Crisis communications, Artful repetition, Being persuasive, Reducing nervousness, Creating sound bites, Establishing ground rules for interviews, Looking good on TV, Improving body language, Using TelePrompTers/earpieces/microphones, Improving wardrobe, Using makeup, Speaking straight into the camera for satellite interviews, Getting more out of rehearsal and Dealing with producers.

What media opportunities do you help clients prepare for?
Live TV, TV talk shows, In-studio interviews, Live Radio, Radio Talk shows, Edited news programs, Telephone interviews, Press conferences, Ambush interviews, Newspaper interviews, Editorial board meetings, Internet interviews, Training videos, Book tours, and Spokesperson training.
Do you also do speech and presentation training?
Yes, though they are different from media training. Speech training also involves numerous videotaped rehearsals followed by systematic critiques.

What skills are taught in your presentation training?
Reducing nervousness, Developing stories/vignettes, Creating dialogue, Being persuasive, Developing deeper eye contact, Improving body language, Connecting with the audience, Improving voice control, Creating star persona, Developing a strong opening, Handling questions and answers, Delivering PowerPoint presentations, Using visuals, Rehearsing speeches, Improving body language, and Creating a long term improvement plan.

What speaking situations do you help clients prepare for?
Speaking to large audiences, One-on-one presentations, The board room pitch, Panel discussions, IPOs, Road shows, Industry conferences, Investor & analyst presentations, Annual meetings, Sales presentations, Depositions, Trials, Regulatory hearings, Legislative hearings, Expert testimony, Franchisee and dealer meetings, and Product Announcements.

Do you have a studio?
Yes, we have a training studio for training in Midtown Manhattan. We are located at 110 W. 40th St., New York, NY 10018 in the Times Square Area.

Do you travel? Come to us?
Yes, we can come to you. We bring the video camera, lights, microphones and other necessary equipment.

What programs do you offer?
We offer 2-day, full-day and half-day programs.

Do you train groups of people?
Yes, from 2 to as many as 400. However, the more people in a group, the less time each person spends in front of a camera, the less improvement is seen.

Do you have previous clients and references?
Yes, please go to our client page, and then click on the reference page.

What is the range of your experience?
All of our trainers have substantial business experience, including investor relations experience. We have trained thousands of executives, authors, lawmakers, candidates, doctors, administrators, and civic leaders over the last 18 years. For more on our backgrounds, please go to our bio page.

What should people look for in a presentation coach?
Range of experience and a personal comfort level. A good presentation coach is like a psychiatrist. You need to be able to share anxieties and concerns about your appearance, your turkey neck, facial wrinkles. You need someone who can tell you if you sound like a pompous windbag without either one of you becoming uncomfortable.

Training Follow up

How do you follow up with clients after you have trained them?

1. We ask them to fill out our post training evaluation form.

2. They receive a free lifetime subscription to our media/presentation tips email newsletter and free monthly training videos.

3. They receive a full year’s subscription to our online audio school.

4. We provide unlimited email consultation follow-up with their trainer for (30) thirty days after their training session to answer any additional questions or concerns that arise regarding their media or presentation training or needs.

If you have more questions, please call TJ Walker directly at 212-764-4955 or contact Rosemary Sheffield, Director, Customer Relations at 813 788-3969.

How do we get started?

Call 212-764-4955 or email to rosemary@mediatrainingworldwide.com for additional information or to select a date that is available for both of us.

Media Training | presentation skill training | media interview trainingmedia coaching | interview coaching | reputation management

Media Training | presentation skill training | media interview training
media coaching | interview coaching | reputation management