Media-Presentation Tips Info from Media Training Worldwide June 23, 2004
By TJ Walker
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TV/Media Tips
1. If you lean forward (15 degrees) into the camera, any double chin you may have will disappear and you will appear to be thinner, younger and have a stronger jaw line.
2. If you want to get better at TV interviews, watch other people being interviewed on TV with the sound off.
3. Don't drop the volume at the end of a thought. This is OK and common in normal conversation, but when speaking on TV, no one will be able to hear you or understand you.
4. "Don't think" on TV. Instead, focus on delivering your message that was thought out earlier.
5. If you want to improve your TV performances, then watch, review and critique your entire TV interview within 24 hours of the show airing.
Speaking/Presentation Tips
6. If you speak a little louder than usual (but don't yell and lose a conversational tone to your voice), you will expend energy that will make you feel less nervous.
7. Look at the floor between your chair and the lectern to spot bumps, chords and other obstructions.
8. Before you rise to give a speech, empty your pockets so there are no bulges and no clinking noises.
9. Don't lean on the lectern.
10. Rehearsing alone is better than not rehearsing at all, but not nearly as good as rehearsing in front of other people.
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Rita Rich Media Services:
Need help creating your “message” or your “talking points,” or, need help getting free media? Call Rita Rich. She’s a former broadcast journalist, who's produced award winning news stories and talk shows. She’s now working “the other side of the pitch,” and can help you and your communications staff with story placement.
Contact Rita Rich rita.mail@verizon.net (301) 404-9609
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MEDIA RELATIONS 2004
Bob Edwards, TJ Walker, Bill Novelli, Eric Alterman and Frank Luntz are featured keynotes at Bulldog/PR Newswire conference. When you attend Media Relations 2004 in Washington, DC this June 20-22, you’ll hear an extraordinary line-up of keynote speakers: NPR “Morning Edition” anchor Bob Edwards; AARP Executive Director and PR legend Bill Novelli; media critic and author (“What Liberal Media?”) Eric Alterman; and renowned pollster and message strategist Frank Luntz. In addition, you’ll choose from among 43 sessions presented by nearly 100 top PR and media experts, including 38 journalists from such outlets as the New York Times, CBS, Washington Post, Time, ABC, Reuters, AP Radio, People, USA Weekend and Financial Times. If you’re serious about media relations, you won’t want to miss this summit meeting—it’s the largest conference on the practical tools, techniques, technologies and media that can transform your communications role and your career. To receive a 12-page brochure for this event, call 1-800-959-1059 or go to www.infocomgroup.com.
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