Media-Presentation Tips Info from Media Training Worldwide June 2, 2004



By TJ Walker



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MEDIA TRAINING WORLDWIDE NEWSLETTER EXCLUSIVE!

Do you have an upcoming PowerPoint Presentation?  Our new PowerPoint Pro Pack includes a DVD, special report and wallet card.  Take the “bored” out of the “boardroom” and spruce up your next PowerPoint presentation.  Trust us; your audience WILL thank you!  For more information about our PowerPoint Pro Pack and to preview an excerpt from the DVD click the following link http://click.email-publisher.com/maacjfHaa7jPnaaaaaab/  

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Speaking/Presentation Tips


This week's focus: PowerPoint Presentations

1. Don't pack and ship your PowerPoint presentation. Always carry it with you.

2. Assume your PowerPoint projector will break.

3. Before using a PowerPoint presentation program, ask yourself why you need to use PowerPoint. If you are using PowerPoint because you did last year or everyone else did, please consult your mother on what to do if all of your colleagues jump off of a cliff.

4. If a PowerPoint slide has just a handful of words on it, you didn't need the slide in the first place.

5. Your PowerPoint slides should amplify your spoken words, not vice versa.


TV/Media Tips

6. The biggest problem most novices have when they go on TV is that they freeze all of their natural body movement except for their mouth, resulting in a scared, stiff, non-confident appearance.

7. When you are on TV, keep moving your head.

8. Do move your body a little.

9. Do move your hands--whoever told speakers not to use their hands was a fool.

10. Don't move your hands above your face, below your chest or wider than your shoulders.




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Media Training Boot Camp



The American Strategic Management Institute (ASMI) is pleased to present its Media Training Boot Camp, in Arlington VA, June 16-18, 2004. Media Training Worldwide trainers will be there! This interactive summit is designed to improve Public Relations, Media Relations, and Communications professionals’ ability to effectively communicate the desired message to media and press.  Through role play simulations, hands on personal training and open dialogue with professional media trainers you will learn the 4 elements of media success:  messaging, managing, packaging, and presenting.



As a recipient of this Media Training Worldwide newsletter you are entitled to a 15% registration discount.  For a complete training agenda and information on how to secure the discount please email bjohnson@managementweb.org and mention this posting. Or go to http://click.email-publisher.com/maacjfHaa7jPoaaaaaab/



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Upcoming Media Training Workshop http://click.email-publisher.com/maacjfHaa7jPqaaaaaab/



Are you looking for more info on how to be a better communicator? TJ’s Insights, featuring daily commentary and perspective on media and presentation issues from TJ Walker. Send blank email to tj1-62591@autocontactor.com



Media and presentation training workshops http://click.email-publisher.com/maacjfHaa7jPraaaaaab/



Teleseminars

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Product Launch Parties

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Showcase Seminars

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Come to the Media Training Worldwide DVD Product Launch Party every Thursday evening in 2004. 5:30-7:30 PM. Video review, networking, open bar. 110 West 40th Street, Suite 203, New York, NY 10018 (2nd floor, between Broadway and 6th Ave.) Please RSVP to events@mediatrainingworldwide.com



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Rita Rich Media Services:

Need help creating your “message” or your “talking points,” or, need help getting free media? Call Rita Rich. She’s a former broadcast journalist, who's produced award winning news stories and talk shows.  She’s now working “the other side of the pitch,” and can help you and your communications staff with story placement.

Contact Rita Rich rita.mail@verizon.net  (301) 404-9609



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MEDIA RELATIONS 2004



Bob Edwards, TJ Walker, Bill Novelli, Eric Alterman and Frank Luntz are featured keynotes at Bulldog/PR Newswire conference. When you attend Media Relations 2004 in Washington, DC this June 20-22, you’ll hear an extraordinary line-up of keynote speakers: NPR “Morning Edition” anchor Bob Edwards; AARP Executive Director and PR legend Bill Novelli; media critic and author (“What Liberal Media?”) Eric Alterman; and renowned pollster and message strategist Frank Luntz. In addition, you’ll choose from among 43 sessions presented by nearly 100 top PR and media experts, including 38 journalists from such outlets as the New York Times, CBS, Washington Post, Time, ABC, Reuters, AP Radio, People, USA Weekend and Financial Times. If you’re serious about media relations, you won’t want to miss this summit meeting—it’s the largest conference on the practical tools, techniques, technologies and media that can transform your communications role and your career.  To receive a 12-page brochure for this event, call 1-800-959-1059 or go to www.infocomgroup.com. 



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Bill Stoller's Free Publicity - The Newsletter for PR Hungry Businesses
http://click.email-publisher.com/maacjfHaa7jPvaaaaaab/

Each issue of Free Publicity is power packed with the latest how-to public relations techniques, an in-depth list of current media opportunities, internet promotion strategies, placement and pitching tips, journalist profiles, press release makeovers and much more.

Even if you've never written a press release, called a journalist or even thought about trying to get publicity, Free Publicity will make it easy -- and fun - to claim all the publicity exposure that awaits you.

Here's a sampling of what you'll find in every issue of Free Publicity:

         Hot Opportunities: You'll learn when editors and reporters are actively seeking information for upcoming stories, and I'll break down new media outlets to uncover PR openings.
         In-Depth Analysis: Get inside top magazines, newspapers, radio and TV shows from a publicist's perspective. Free Publicity digs deep to help you score big.
         Tools of the Trade: Press releases, pitch letters, media alerts, fact sheets, you name it.
         Internet Publicity Tips: Most people who talk about getting publicity online aren't publicists, so they really don't have a clue. I'm going to save you time, money and aggravation by telling you how to work the web for story placements.
         Journalist Profiles: It's time for me to call in some favors with an elite group of journalists. Top editors and reporters will share, in their own words, what works and what doesn't when it comes to pitching the media -- and they'll each give you the inside scoop on what they're covering and how to contact them.

Plus, there's so much more: book reviews; no B.S. resource recommendations; publicity makeovers; the latest industry news; guest columns from some of the nation's top marketing minds....well, you get the idea.

To view a sample issue, go to:

http://click.email-publisher.com/maacjfHaa7jPvaaaaaab/





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