Media-Presentation Tips Info from Media Training Worldwide May 26, 2004
By TJ Walker
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E-Books from Media Training Worldwide
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Meet TJ Walker at Steve Harrison's National Publicity Summit in NYC, July 14-17. http://click.email-publisher.com/maachQAaa69hlaaaaaabaeQxVs/
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Speaking/Presentation Tips
1. Gesture with both hands, not just one hand.
2. People will be watching you long before you speak--avoid any nervous or annoying actions before you rise to speak.
3. Don't write out your speech from beginning to end--instead, try brainstorming a list of topics, ideas, and stories that vividly dramatize your central ideas.
4. If you do have to read or glance at notes, move your eyes down, not your entire head.
5. Get a free presentation training video. Send blank email to
tj1-61313@autocontactor.com
TV/Media Tips
6. Make sure the powder makeup you use is the same color as your skin, not lighter and not darker.
7. Don't use stupid, time wasting words and phrases like "if you will" to make yourself sound smart.
8. Don't waste time by saying, "as I mentioned earlier." Just repeat whenever you want to, you don't have to provide roadmaps to your whole conversation.
9. Pat yourself on the back for going to Business School, but don't say "going forward" when "in the future" is clearer.
10. A slight smile won't really look like a smile when you are on television; you'll just look confident and relaxed.
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Media Training Boot Camp
The American Strategic Management Institute (ASMI) is pleased to present its Media Training Boot Camp, in Arlington VA, June 16-18, 2004. Media Training Worldwide trainers will be there! This interactive summit is designed to improve Public Relations, Media Relations, and Communications professionals' ability to effectively communicate the desired message to media and press. Through role play simulations, hands on personal training and open dialogue with professional media trainers you will learn the 4 elements of media success: messaging, managing, packaging, and presenting.
As a recipient of this Media Training Worldwide newsletter you are entitled to a 15% registration discount. For a complete training agenda and information on how to secure the discount please email bjohnson@managementweb.org and mention this posting. Or go to http://click.email-publisher.com/maachQAaa69hmaaaaaabaeQxVs/
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Are you looking for more info on how to be a better communicator? TJ's Insights, featuring daily commentary and perspective on media and presentation issues from TJ Walker. Send blank email to tj1-62591@autocontactor.com
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Rita Rich Media Services:
Need help creating your "message" or your "talking points," or, need help getting free media? Call Rita Rich. She's a former broadcast journalist, who's produced award winning news stories and talk shows. She's now working "the other side of the pitch," and can help you and your communications staff with story placement.
Contact Rita Rich rita.mail@verizon.net (301) 404-9609
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MEDIA RELATIONS 2004
Bob Edwards, TJ Walker, Bill Novelli, Eric Alterman and Frank Luntz are featured keynotes at Bulldog/PR Newswire conference. When you attend Media Relations 2004 in Washington, DC this June 20-22, you'll hear an extraordinary line-up of keynote speakers: NPR "Morning Edition" anchor Bob Edwards; AARP Executive Director and PR legend Bill Novelli; media critic and author ("What Liberal Media?") Eric Alterman; and renowned pollster and message strategist Frank Luntz. In addition, you'll choose from among 43 sessions presented by nearly 100 top PR and media experts, including 38 journalists from such outlets as the New York Times, CBS, Washington Post, Time, ABC, Reuters, AP Radio, People, USA Weekend and Financial Times. If you're serious about media relations, you won't want to miss this summit meeting-it's the largest conference on the practical tools, techniques, technologies and media that can transform your communications role and your career. To receive a 12-page brochure for this event, call 1-800-959-1059 or go to www.infocomgroup.com.
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