We teach you how to speak effectively to live audiences and to the news media. Whether you are giving a presentation or holding a press conference during a crisis, we help you look your best, create memorable stories and sound bites and deliver winning messages.

Media Training for Engineers

Are you looking for media training for engineers?

At Media Training Worldwide we teach engineers who to speak to technical and trade media effectively. We have worked with thousands of engineers over the last three decades and have learned how to help engineers learn four very specific skills:

1. How to look comfortable, relaxed and confident in front of the news media, especially if there is a video camera present.

2. How to follow a scientific process to engineer the best 3-part, 30-second message.

3. How to answer questions in a strategic and focused manner.

4. How to create and package message points with sound bites to guarantee the right messages get quoted.

At Media Training Worldwide, we don't try to change or bend the way engineers think. Instead, we help them use a rational, logical, linear approach to "engineer" the optimum results in every interview. We don't try to turn engineers into public relations executives or politicians. Instead, we bring out the design strengths that engineers have already developed. We show engineers how the typical way of answering every question in explicit detail is a disastrous way to construct an interview. And we help engineers master the technical skill of packaging messages with sound bite elements in order to engineer the desired outcome in every interview.

Our lead trainer, TJ Walker, has personally trained engineers at Hess, AkzoNoble, Hovensa, RasGas and numerous industrial corporations around the globe.

If you would like to discuss the specific media training needs of engineers in your organization, please call TJ Walker at Media Training Worldwide, 212.764.4955.

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